Privacy policy

Who we are

Eternity Diamonds (“we,” “us” or “our”) is a family-owned diamond jeweler located at 9040 Roswell Rd., Suite 530, Sandy Springs, GA 30350. This Privacy Policy explains how we collect, use and protect information when you visit eternity-diamonds.com (the “Site”) or contact us through it.

Effective date: October 15, 2026

Information we collect

Information you give us. When you request a consultation or contact us, we collect the details you choose to share, such as your name, email address, phone number, the type of jewelry or service you are interested in, your preferred meeting type and any message you write.

Information collected automatically. Like most websites, the Site and the services that host it may automatically receive basic technical information, such as your IP address, browser and device type, the pages you view and the date and time of your visit.

We do not collect payment card information through the Site.

How we use it

• To respond to your inquiries and schedule consultations
• To provide the products and services you request, including appraisals, repairs and lifetime care
• To send you information you ask for, and, with your permission, occasional updates you can opt out of at any time
• To operate, secure and improve the Site and understand how visitors use it
• To measure the effectiveness of our advertising
• To comply with legal obligations and protect our rights

How we share it

We do not sell your personal information. We share it only as needed to run our business:

• Service providers who help us operate, such as our website host (Wix), which stores contact form submissions, and our email provider. They may use your information only to provide services to us.
• Analytics and advertising partners, such as Google, if we use their tools to understand Site traffic or measure our ads.
• Legal reasons, when required by law or to protect the rights, property or safety of Eternity Diamonds, our clients or others.
• Business transfers, if our business is sold or reorganized.

Cookies & tracking

Cookies are small files stored by your browser. The Site uses:

• Essential cookies that allow the Site and its contact form to work properly
• Analytics and advertising cookies, where used, which help us understand how visitors find and use the Site and how our ads perform

You can block or delete cookies in your browser settings. Some parts of the Site may not work properly without essential cookies. Our Site does not currently respond to “Do Not Track” browser signals.

How long we keep it

We keep personal information only as long as needed for the purposes described above, including to serve you as a client, provide lifetime care, and meet legal, tax and accounting requirements. When it is no longer needed, we delete it or keep it in a form that no longer identifies you.

Security

We use reasonable safeguards to protect your information. No website or method of transmission is completely secure, so we cannot guarantee absolute security.

Your choices

You may ask us to access, correct or delete the personal information we hold about you, or to stop sending you updates, by contacting us using the details below. Depending on where you live, you may have additional rights under local law, and we will honor requests as required.

Children

The Site is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us information, please contact us and we will delete it.

Other websites

The Site links to other websites, such as Instagram. Their privacy practices are their own, and we encourage you to read their policies.

Changes to this policy

We may update this policy from time to time. Changes take effect when posted on this page with a new effective date.

Contact us

Questions or requests about your privacy? Contact Eternity Diamonds at Tomer@eternity-diamonds.com, call 678.488.4077, or write to 9040 Roswell Rd., Suite 530, Sandy Springs, GA 30350.